Category: How to

IT News and updates from the Your IT team

How to improve the search results for your brand name
July 05, 2016

How to improve the search results for your brand name

1. Social Media Your social media profiles have a high likelihood of showing up in your branded-search results. Accordingly, you’ll want to claim all your major social media profiles (Facebook, Twitter, LinkedIn, Youtube, etc.) and fill in as much information on each of them as possible. Be sure to link to them from your website,… Read full article

How to: Three ways to increase business effiency
May 27, 2016

How to: Three ways to increase business effiency

1. Eliminate Redundancies Think carefully about your desired workflow now. Are things moving as they should be? From the marketing department to your sales staff, you may find many processes are being repeated or duplicated, which means you’re working far harder than you should be for smaller results. If you streamline your operations, you’ll find… Read full article

Tips for a winning business presentation
May 12, 2016

Tips for a winning business presentation

1. Positive preparation You must prepare with a positive mind! Don’t worry about the possibilities of what can go wrong. Note everything you can’t wait to share. Pinpoint the most powerful aspects of the speech and look forward to releasing them. The audience wants you to succeed.    2. Audience awareness The better you know the people watching,… Read full article

5 Ways to make your meetings more effective
April 14, 2016

5 Ways to make your meetings more effective

1. Set a clear plan beforehand. It’s extremely helpful if people arrive to their meetings completely prepared. Creating a clear agenda in advance allows everyone attending to prepare, which results in more productive meetings.     2. Keep them as short as you can. People tend to focus more in shorter meetings. Studies have shown… Read full article

Business tip: how to convert leads into clients
April 06, 2016

Business tip: how to convert leads into clients

1. Use email marketing When you get your prospects’ email address, you should have some sort of system where you can send out emails at least on a weekly or monthly basis to your email database on a system like MailChimp, iContact, or any other email service provider. There are no shortage of things you… Read full article

How to learn about your target audience
March 15, 2016

How to learn about your target audience

If you want your messaging and branding to be effective, you need to go a step further and get to know your customers better. Here’s how:   1) Look for products and services that your target audience is already using — unrelated to your industry. How do these brands position themselves? What kinds of messaging… Read full article

Tips to get your business noticed
March 04, 2016

Tips to get your business noticed

1) Target influencers If the right people are seen using your product or service, others may be induced to give it a try. For example, manufacturers of athletic equipment frequently furnish free products to high-visibility athletes or teams. Nike will often donate game jerseys to selected football teams as long as the company’s trademark swoosh… Read full article

Tips to create a strong relationship with your team
February 23, 2016

Tips to create a strong relationship with your team

1. Improve your communication skills The main factor of a failed relationship, work or personal, is usually a lack of communication. You want individuals on your team to feel comfortable in their career trajectory. This only happens when they are receiving a clear and consistent message from the top. All communication, whether you are delivering exciting… Read full article

11 Tips for starting a new business
February 16, 2016

11 Tips for starting a new business

1. Have a coach Even if you don’t get a business coach at first to help you and guide you in your planning and operation, get someone who is objective and outside of your business you can rely on for nitty gritty business advice and to hold you accountable to getting results. Another set of… Read full article

How to protect yourself from hackers
February 03, 2016

How to protect yourself from hackers

1) Turn on two-factor authentication and your account will remain secure even if your password is hacked Two-factor authentication is becoming standard for password security. With two-factor, a user enters their password, then goes through a second round of screening, usually by entering in a code they received in a text message. For the most… Read full article

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